Building Trust Through Design and Storytelling

Our Challenge

To celebrate its 25th anniversary, Colorado Nonprofit Development Center’s (CNDC) wanted to create an annual report that was more than a collection of numbers. They engaged Barefoot PR’s design team to design a report that would visually communicate the trust, expertise, transparency and partnerships that have shaped CNDC’s work for 25 years.

Our Process

Barefoot PR started by organizing content around CNDC’s three pillars of trust: Expertise and Experience, Accountability and Transparency, and Partnership. Under each pillar, the content flowed from measurable impact to organizational history, and ended with the people and partners behind the work. Our team showcased quotes, timelines, data and storytelling to bring each pillar to life.

The CNDC annual report cover design and some interior pages

Our Solution

The finished report makes trust tangible, and it is engaging to read. It openly reports the numbers, history and people behind CNDC’s work over the past 25 years and includes the partnerships and transparency that allow CNDC and its nonprofit partners to create lasting impact across Colorado.

Key Highlights

  • Trustworthy Storytelling
  • Engaging Accessibility-First Design

Our Solution

The finished report makes trust tangible, and it is engaging to read. It openly reports the numbers, history and people behind CNDC’s work over the past 25 years and includes the partnerships and transparency that allow CNDC and its nonprofit partners to create lasting impact across Colorado.

Features

  • Trustworthy Storytelling
  • Engaging Accessibility-First Design

Meet the Project Leads

Annabelle Gallegos

Senior Design Specialist

Related Work

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