Do you love helping organizations clearly communicate to the audiences they care about most? Do you identify as a writer and enjoy helping people share their story? Are you knowledgeable about digital strategy, media relations and other communications tactics? Do you thrive when you are doing communications audits, making strategic recommendations and setting goals for communications? Then you might be just the person Barefoot PR is looking for.
As a Senior PR Specialist – Strategy, you will lead our work to build communications plans and campaigns for nonprofits, government agencies and socially responsible businesses. Our team will rely on you for recommendations that help our clients connect with and influence their target audiences like Subject Matter Expert development, paid and organic digital strategy, media relations, content creation, events, partnerships and and other creative communications tactics. You will also audit existing communications platforms and set measurable goals for the strategies we recommend. As part of the larger Strategy team, your crisp writing and sharp editing skills will support our work to build audience-informed messaging and content for clients. The keys to your success in this role are strategic thinking, strong writing skills, and research.
Primary Responsibilities:
- Leads Communications Planning/Campaign Development processes, partnering with the Director of Strategy to ensure they meet Barefoot PR’s standards
- Serves as a Client Lead for Communications Plans/Campaign Development projects, responsible for new client onboarding calls, scheduling, progress updates, relationship management and ensuring the team has the information/details they need to be successful
- Participates in listening/learning, conducts communications audits, builds key findings based on research, sets goals/identifies metrics
- Contributes to the Messaging process, taking a lead on messaging for campaigns
- Responds to client issues quickly and finds creative solutions/proactively identifies potential issues and suggests pivots
- Serves as Barefoot PR’s Subject Matter Expert on Communications Strategy, consulting with the team, mentoring associates, blogging and participating in training
- Provides guidance to PR team on goals and metrics as outlined in Communications Plans, keeps an eye out for information/ideas that can help them implement ideas in the Plan ongoing
- Supports team needs as requested (i.e. press releases, awards, content creation, event support, website content and other tactics essential to the firm’s work)
Job Requirements
- Minimum 3 years of experience in PR/communications/marketing, nonprofit experience is preferred
- Expert writing and editing skills, with a mastery of AP Style
- Bilingual (Spanish – English) is a plus
- Understanding of a broad array of communications tactics including media relations, advertising, email marketing, digital engagement, content creation, etc.
- Ability to solve problems and find answers to tough questions
- Driven to deliver a high quality product, to support team members in their success and help grow the business
- A commitment to volunteer service and community involvement
- Barefoot PR’s team members are known for being creative, committed and community minded
How to Apply
Email the following information to jobs@barefootpr.com:
- Resume
- Sample of a piece of content you developed and an explanation of the results
- Answers to the following questions:
- What is something interesting you’ve read/watched/listened to? How did it inform your work?
- Tell us about a time you incorporated diverse perspectives, backgrounds and expertise into your work?
- What is one issue you care deeply about?
Compensation
- $55,000 – $70,000 (based on experience), with bonus potential
Perks
- Time for self renewal is important to us as creative individuals. As such, we offer time off for holidays and your birthday, a week off at year-end, trusted time off vacation policy and a flexible schedule as needed for you to show up as your full self ready to serve the team and our clients.
- We care about our employees as whole people, not just workers. To support you we offer access to a retirement plan with a company match, 75% reimbursement for your individual healthcare monthly premiums through Barefoot PR’s medical and dental plans, and access to training and development opportunities that will help you be a leader in our field and our community.
- Office in the heart of Denver’s museum district, adjacent to History Colorado, Denver Art Museum and Denver Public Library. We provide fully paid, covered parking for employees.
- Community involvement is a key part of our company culture. We support our employees as they serve the community by making an annual financial contribution to a nonprofit of your choice, offering paid time off to volunteer and helping you to be a strong community leader.
- Barefoot PR is a team and we work hard to build meaningful relationships with one another. We do this by spending time learning about our community through nonprofit tours, volunteering together, attending social and professional events together, feeding our bellies at team lunches and a variety of other activities to spark our creative energy.
- We are a growing, women-owned company. We want to add someone to our team who will help us to build an enviable, supportive and joyful company culture.
About Barefoot PR
We are a team of creative and passionate professionals who believe people have the power to change the world for the better. Our job is to shine a light on the incredible work our clients do so the audiences they care about see it clearly. We work with nonprofits, government agencies and businesses who have one thing in common – they are committed to making communities better. From helping a nonprofit with a behavior change campaign to working with a business to tell their community impact story, we invest in the work we do because it makes a difference. As a team, our strength is in the collaborative approach we bring to each client. We bring our whole team to the table to make the dream work. As people, we recognize the privilege and blind spots we have. We are intentional in our listening and learning to ensure our words and our work are inclusive. We work hard and we have fun. But we always place a high standard on the quality of work we produce for clients because we know our words matter.
Barefoot PR Inclusion Statement
We are committed to a diverse, equitable and inclusive workplace in which everyone is welcomed, valued and supported. Barefoot PR recruits, employs, compensates and promotes without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, physical or mental disability, genetic or family medical history, marital, parental, veteran or military status, unfavorable military discharge, or any other status protected by applicable federal, state or local law.