OurWords

Words Matter. As a team of communicators, it is our job to listen, learn and share what we know to help others become better, more equitable communicators.

Graphic and Web Design

Website Redesign: Four ways to make a better, more accessible online impression

There are plenty of reasons to redesign your website, whether it be to begin fundraising online, enhance accessibility to comply with Web Content Accessibility Guidelines …

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Public Affairs

Why Words Matter When Talking About Community Tragedies

On Saturday, Nov. 19, a 22-year-old gunman killed five people and injured 25 others at a LGBTQ nightclub in my hometown, Colorado Springs. Since then, …

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Barefoot PR News

Apply to Join Our Team!

Do you see life in HTML? Do you believe intuitive UX and responsive UI can change lives? Are you comfortable building interactive website features? Then …

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CSR Storytelling

Words Matter: Crafting authentic public statements in response to social issues

“Congrats Adidas on losing 163 lbs!!!” read the tweet sent by WeightWatchers after the Adidas dropped Kanye West following his antisemetic outburst last month. Not …

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Content Development

Barefoot Starter Kit: 10 Best Practices for Ethical Storytelling

As nonprofit storytellers, we believe in the power of people to change the world for the better. We work hard to incorporate ethical storytelling into …

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Barefoot PR News

Apply to Join Our Team!

Do you get a thrill out of crafting media pitches and seeing stories come to life? Do you love switching from strategy to quick fire …

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Photo of rally in front of Denver Capitol Building in protest of Supreme Court's ruling to overturn Roe versus Wade.
Public Affairs

What to do about Dobbs

“Think about waking up one morning and finding you don’t have a voice in anything.” -Christina Dalcher, Author of Vox In the wake of the Dobbs …

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Barefoot PR News

Meet Jinha: Builder of Brands, Websites and Hotwheels Loop-De-Loops

I’ve always loved making things. There’s something about putting in hours of painstaking work with your hands that produces a special kind of pride when …

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Barefoot PR News

Meet Annabelle: The Newest Catan-Playing, Graphic-Designing Barefoot Team Member

I never struggle with the question: “how long have you been an artist?” The answer is not just a handful of years, but nearly as …

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Content Development

What We Talk About When We Talk About How We Talk

At a meeting a few weeks ago, Sarah brought a question to the team. She wanted to know if we had ever learned the origins …

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