OurWords

Words Matter. As a team of communicators, it is our job to listen, learn and share what we know to help others become better, more equitable communicators.

Barefoot PR News

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Do you see life in HTML? Do you believe intuitive UX and responsive UI can change lives? Are you comfortable building interactive website features? Then ...
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CSR Storytelling

Words Matter: Crafting authentic public statements in response to social issues

“Congrats Adidas on losing 163 lbs!!!” read the tweet sent by WeightWatchers after the Adidas dropped Kanye West following his antisemetic outburst last month. Not ...
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Content Development

Barefoot Starter Kit: 10 Best Practices for Ethical Storytelling

As nonprofit storytellers, we believe in the power of people to change the world for the better. We work hard to incorporate ethical storytelling into ...
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Barefoot PR News

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Do you get a thrill out of crafting media pitches and seeing stories come to life? Do you love switching from strategy to quick fire ...
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Photo of rally in front of Denver Capitol Building in protest of Supreme Court's ruling to overturn Roe versus Wade.
Public Affairs

What to do about Dobbs

“Think about waking up one morning and finding you don’t have a voice in anything.” -Christina Dalcher, Author of Vox In the wake of the Dobbs ...
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Barefoot PR News

Meet Jinha: Builder of Brands, Websites and Hotwheels Loop-De-Loops

I’ve always loved making things. There’s something about putting in hours of painstaking work with your hands that produces a special kind of pride when ...
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Barefoot PR News

Meet Annabelle: The Newest Catan-Playing, Graphic-Designing Barefoot Team Member

I never struggle with the question: “how long have you been an artist?” The answer is not just a handful of years, but nearly as ...
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Content Development

What We Talk About When We Talk About How We Talk

At a meeting a few weeks ago, Sarah brought a question to the team. She wanted to know if we had ever learned the origins ...
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Community Engagement

What’s New in the World of CSR

While we know for certain that norms have shifted around remote work, paid family leave and work/life balance, what has changed for corporate partnerships and ...
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Hallie Kim Headshot
Barefoot PR News

Meet Hallie: Barefoot’s Fiercely Positive Music Lover

One of my earliest memories is lounging in the window seat of my (strangely) circular room, making my way through my personal library and writing ...
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